What should a tea shop stock for matcha?
A matcha range in a tea shop has three parts: the tea, the tools and the sets. The tea sells again and again, the tools sell with the first tin, and the sets sell as gifts. Each part is in our catalogue, in retail packs.
| Shelf | What it holds | Codes |
|---|---|---|
| Tea | Ceremonial matcha: 50 g tin, 100 g and 200 g pouches, each with an EAN code | GTG202001 |
| Tools | Bamboo whisks in 14 models, scoops, a sifter, a tool kit | GTG201001–GTG201020 |
| Sets and gifts | Ceramic sets with bowl, whisk, holder and scoop; gift boxes | GTG203001–GTG203024 |
The ceremonial matcha's EAN codes are 5905388333007 for the 50 g tin, 5905388333014 for the 100 g pouch and 5905388333571 for the 200 g pouch.
Which chasen should a tea shop carry?
A tea shop should start with the 100-prong whisk and add one whisk for each kind of customer it serves. More prongs make a finer, denser foam; fewer, sturdier prongs keep their shape longer; purple bamboo, also called shichiku, is a dark bamboo that stands out on a shelf.
| Customer | Whisk | Code |
|---|---|---|
| First whisk, everyday matcha | 100 prongs, white bamboo | GTG201001 |
| Wants the finest foam | 120 prongs, white bamboo | GTG201005 |
| Premium shelf and gifts | 100 prongs, purple bamboo | GTG201013 |
| Asks for a traditional cut | Kazuho | GTG201006 |
| Travels or gives a small gift | Nodate travel whisk | GTG201008 |
All the whisks, from 80 to 120 prongs, are compared in matcha tools.
How do the whisks ship?
The 100-prong whisk comes in a clear plastic tube that holds the prongs in shape on the shelf, and a kraft paper tube costs €0.50 more per piece, for a more natural presentation. The 100-prong whisk ships in cartons of 25 pieces, 300 × 300 × 110 mm and about 1.55 kg.
How do tea shops order?
Our matcha range ships from our warehouse in Poland by courier — InPost and DPD within Poland, DHL across the EU — and by pallet for larger orders. The goods are already inside the EU, so there is no customs duty or clearance on your side, and VAT is settled on our sales invoice. Stock varies by product; what is not in stock is made to order, and the quotation states the date.
Ceramic sets and gift boxes for the gift season are in matcha sets.